Red Door offers 360-degree virtual tours to market homes online
Red Door Real Estate continues to be one of the top real estate companies in Quincy MA for real estate marketing. As a boutique real estate company, Red Door can adapt new technologies and implement new marketing initiatives more quickly than larger, corporate run real estate brokerages. Even during these trying times, Red Door continues to make great strides by rolling out new real estate marketing options for their clients.
One such technology is Red Door’s use of virtual tours in the online marketing of homes listed for sale. Although virtual tours are not a new option for showcasing a home online to potential buyers, it has gained greater popularity as a result of the recent COVID 19 health crisis. It is proven that homes that are marketed with virtual tours sell faster than homes just offering traditional photography. These days having a virtual tour option is a MUST!
Red Door Real Estate has renewed its partnership with RICOH Tours to continue to offer a 360 degree immersive virtual tour service to its home seller clients. This type of technology is similar to that found on Google Maps and provides potential home buyers the opportunity to “walk-through” the home. These 360 degree, interactive virtual tours offer home buyers a real “life like” experience, almost as if they are physically walking through the home from the comfort of their couch.
After evaluating and testing various virtual tour technologies, Red Door has decided to renew its partnership with Ricoh Tours to continue to offer this service. For the past year, RICOH tours has been a game changer for Red Door, so when the contract was up for renewal it was a no brainer. With the use of a Theta 360 degree camera and the RICOH Tours mobile app, Red Door agents can create interactive floors plans to help highlight their listings and in turn sell the home faster.
While many real estate companies rely on the individual agents to implement and pay out of pocket for this type of service, Red Door offers this to its agents as an added benefit of working for the company. Any cost, which is very minimal, is not taken from the agent up front but is paid after the property closes. “As an innovator, we are always looking for the newest technology to gain online exposure for our listings and could not imagine our agents being successful without offering this as a benefit to them,” states Madelene Cheney, Owner of Red Door Real Estate. Red Door clients have been pleased with the quality of the virtual tour and its ability to attract more serious buyers to their home.
Here are just a few of the virtual tours Red Door Real Estate has used to sell homes: